


Case Study
Making Brain Imaging Simple:
UX Design for OptoHive’s MedTech Software
OptoHive develops a high-precision optical fNIRS measurement system consisting of a specialized measurement device and a paired computer software. The software needed to simplify complex procedures, improve usability for researchers and future clinical users, and remain compliant with regulatory requirements. In close collaboration with OptoHive, we completely reimagined the user experience, defined clear workflows, and created a scalable design system that forms the foundation for future expansions.

Overview
From Complex Measurements to Clear Workflows
OptoHive develops a high-precision optical fNIRS measurement system consisting of a specialized device and its corresponding software. While the device enables measurements, the software serves as the central interface for setup, execution and analysis.
Our task was to design the new software from the ground up, simplify complex measurement processes, and create a scalable design system that reliably supports future requirements in research and clinical applications.
Starting Point
A Fresh Start for Better Usability
The previous solution was confusing and difficult to use. Since both device and software were newly developed, there was a unique opportunity to completely redesign the user experience.
OptoHive’s Goals:
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Clear user flows instead of nested processes
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Excellent usability for research and clinical use
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Consistent look and feel
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Future-proof foundation for expansion within a highly complex system

Challenges
High-Tech Meets Maximum Usability
Tight integration of hardware and software: Every step on the device directly affects the software and vice versa. Processes had to be designed to allow seamless interaction without compromising usability.
Two user groups with different needs: Researchers require flexible, exploratory workflows for new studies, while clinical users need clear, standardized procedures that comply with regulations. The UX design had to cover both scenarios simultaneously.
High technical complexity: The software acts as the central interface on the computer, communicating in real time with the external measurement device. The challenge was to create an intuitive experience that is both user-friendly and technically feasible.
Regulatory future-proofing: Even during the research phase, the design needed to be adaptable to future clinical approval requirements.
Our Approach
UX Based on Human Factors Principles
In the kickoff workshop, we gained a deep understanding of the application, device, software, and use cases. We identified critical usage contexts, interfaces between hardware and software, and initial optimization opportunities. This ensured early consideration of both technical feasibility and user needs.
Building on this, we developed the new user experience step by step following Human-Centered Design (HCD) and Human Factors principles:
1.
Process Analysis & Expert Review
Detailed examination of existing workflows and usability risks
2.
User Flows & Wireframes
Development of clear structures and visualization of new workflows
3.
Prototypes & Feasibility Testing
Close coordination with development to ensure functionality and feasibility
4.
UI Design
Design of all key screens with a modern look and feel, aligned with brand and usage contexts
5.
Design System
Creation of a scalable, consistent foundation for future features and regulatory requirement
6.
Close Collaboration with Development
Smooth handoff from design to development to ensure efficient implementation
The Solution
Intuitive Operation and Clear Workflows
The result is software that significantly simplifies complex measurement processes and performs well in both research and clinical settings:
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Guided Workflows: Users are guided step by step through the measurement process, reducing errors and easing onboarding.
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Simplification through Clear Hierarchy: Logical sequences and a clean layout allow intuitive operation without long searches.
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Context-Sensitive Content: Only relevant information is displayed before, during, or after measurements.
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Interactive Visualizations: Results can be quickly interpreted, compared, and exported for research or diagnosis.
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Modern UI Design: Clear structure, consistent brand identity, and top usability provide orientation and trust.
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Scalable Design System: New features, clinical extensions, or regulatory updates can be integrated seamlessly.
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Light and Dark Modes: Optimized for different work environments, especially light-sensitive measurement conditions.
This makes OptoHive software not only a modern, intuitive user interface but also a robust foundation for sustainable development in the MedTech sector.
Reflection
A Strong Foundation for the Future
The collaboration highlighted the importance of considering software usability and device design together.
Outcomes:
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Significantly reduced cognitive load
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Noticeably more efficient workflows with fewer interactions per measurement
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Sustainable foundation for research and clinical approval
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Competitive advantage through a modern, intuitive interface
OptoHive is now well positioned to succeed in the research and clinical markets with future-proof, intuitive MedTech software.
